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Aartzest presents a modern twist to conventional blog entries, covering multiple topics, from art critiques and commentary to insider art world gossip, art fairs, auction results, art news, personal essays, portfolios, interviews, artists' journals, art marketing advice and artist biographies.

This forum can also be used to reach out to everyone with an interest in art. Let it be painting, sculpture, printmaking, creative photography, video art, conceptual art or new media. In this way, it could be frequented not only for the experts of different forms of art, but also collectors, enthusiasts, and reviewers.